Bruce Hugh Wilson Giving Thanks Gift Card Drive

As Thanksgiving approaches, we’re reminded of the importance of gratitude, community, and giving. This season, Newton Neighbors is once again launching The Bruce Hugh Wilson Giving Thanks Gift Card Drive, and we invite you to join us in supporting local families in need.

Every year, many families in our community face financial challenges that make it difficult to enjoy a warm holiday meal. For the past six years, Newton Neighbors has organized a holiday grocery gift card drive to offer relief and joy during this special time.

Thanks to your generosity, last year we raised over $25,000, helping more than 300 families in Newton and surrounding communities with essentials like food—and a little extra comfort. This year, we are hoping to raise the same amount or more so that we may serve as many families as we possibly can—and with your help, we know we can do it!

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Our drive is named in memory of Bruce Hugh Wilson, who was instrumental in launching this effort during the COVID-19 pandemic. Bruce passed away unexpectedly in 2024 while running in his beloved West Newton neighborhood. His deep commitment to our community and to Newton Neighbors made a lasting impact. 

Thanksgiving was especially meaningful to Bruce and his family, who always welcomed others to their table. We are honored that his loved ones have chosen to continue his legacy through this drive.
 

🙏 How You Can Help

A donation of any amount makes a meaningful difference. 
📅 Deadline: December 1, 2025
🔗 [Click here to donate]
 

Need Assistance?
If you or someone you know would benefit from receiving a gift card:
📞 Contact the Newton Social Services Division at 617-796-1420
🏫 Or speak with your child’s NPS school social worker